Blog

Recover Revenue From Ad Block Visitors
August 23, 2021 | Product updates

 

We are happy to present to pixfuture publishers a new free-to-use Ad Block detector notice.

 

With Pixfuture’s new feature – AdBlock Notice, the publisher will have an opportunity to win back potentially lost impressions and generate more revenue. It’s detecting your users’ ads blocking extensions while browsing through your website and shows a notice of a “No Ad Block” content.

Continue reading “Recover Revenue From Ad Block Visitors” »

PixFuture adds support of Prebid solution
July 20, 2021 | Product updates

 
Global display and video advertising monetization platform pixfuture has developed open source header bidding adapter for Prebid’s latest version supporting all modern functionalities available.
 
Prebid will allow high-end publishers using pixfuture’s adapter to integrate header bidding solution to manage their ad stack.
Continue reading “PixFuture adds support of Prebid solution” »

How Ads Viewability Improves Revenue?
April 27, 2021 | Performance

 

What is a viewable ad impression?

Impressions are considered viewable when they appear in the browser’s view and have been seen by a user. Industry standards for viewable ads are as follows: 50% of the ad has to be visible on the screen for at least 1 continuous second. For video ads, the viewability standard is that the ad must have at least had 50% visibility on screen, and must have been viewed for at least 2 seconds.

Continue reading “How Ads Viewability Improves Revenue?” »

Moving from third-party cookies to first-party IDs
March 18, 2021 | Announcements Product updates

 

PixFuture is collaborating with publishers and Identity Solutions to prepare for cookieless digital advertising.

 

Toronto, CA – PixFuture – the programmatic ad management solution has launched the first identity data solution adaptor that helps to power personalized advertising and data in a world without third-party cookies.

Continue reading “Moving from third-party cookies to first-party IDs” »

PixFuture Quality in Business Certification
March 04, 2020 | Announcements

PixFuture is proud to announce that has been awarded the Quality in Business Certification from the International Trade Council. The Quality in Business Certification is an independent and the only global assessment business certification standard designed to highlight participating organizations committed to innovation, continuous improvement, and adherence to global best business practices.
Continue reading “PixFuture Quality in Business Certification” »