It is a number one question for each publisher how to make more revenue from advertising. In most cases publishers making big mistakes at the beginning and as a result having low results. Every advertiser is looking for good ROI and blocking sites on RTB that are not performing good for campaign. Eventually, publisher seeing decrease in CPM and profit because advertisers one by one stopping campaigns on site. We came up to a great tutorial for publishers on how to increase sales on PixFuture platform and be more successful in optimization on RTB. There are essential tips needed to succeed in online advertising. Please read this tutorial before you start running PixFuture ad tags.