Revenue per 1000 impressions (RPM) represents the estimated earnings you’d accrue for every 1000 impressions you receive. RPM doesn’t represent how much you have actually earned; rather, it’s calculated by dividing your estimated earnings by the number of page views, impressions, or queries you received, then multiplying by 1000.
It’s time of the year when we all want to celebrate holidays. Some of us will be on vacations and will have limited access to emails. We want to let you know that officially account managers and sales team will not be available on:
December 25, 26, 31 – holiday
January 1, 2 – holiday
Continue reading “Holiday operation hours” »
Viewability is an online advertising metric that aims to track only impressions that can actually be seen by users. For example, if an ad is loaded at the bottom of a webpage but a user doesn’t scroll down far enough to see it, that impression would not be deemed viewable.
Viewable Display Ad Impressions are counted when the following criteria are met: Continue reading “What is optimal ads viewability?” »
Ad:tech is the leading digital marketing event for marketing and technology professionals from all over the world – a marketplace for buying and selling, a community for networking, a forum for exchanging ideas and an opportunity for contributing to industry trends and initiatives.
Continue reading “Meet PixFuture at Ad-tech exhibition in New York (Nov 5-6, 2014)” »
We are proud to announce that PixFuture is reaching now over 69 million unique visitors per month and introducing new cutting edge technology to help publishers monetize their mobile web inventory.
PixFuture has recently launched mobile web optimization technology that works with leading advertising industry partners in a Real Time Bidding system. Our programmatic algorithm allows to analyze terabits of data in real time and target the best ads to run on mobile optimized sites.
Contact us today to learn more how to become one of our publishers.
The PixFuture Team
On the occasion of the football World Cup in Brazil, media buyers are competing harder for market and sales. A huge amount of their advertising spending is flowing into Internet campaigns and we want them to be yours!
The FIFA World Cup 2014 starts today, and we are excited to announce start of sports campaigns on platform for all publishers! Increase volume to PixFuture from Continue reading “World Cup 2014 Internet Advertising Campaigns with PixFuture” »
From 7:00 pm to 11:00 pm PDT, on Friday, 28 March, PixFuture will be conducting a planned maintenance event to upgrade the reporting infrastructure in our datacenter in Los Angeles, CA.
Please note this maintenance event will not disrupt ad delivery.
Reporting will be inaccessible during the event. At the end of the event, reporting will be behind approximately four hours and is expected to fully catch up by Saturday morning PDT.
Please contact your account manager if you have any questions.
The PixFuture Team
PixFuture media sales team seeing significant increase in media sales for February! With the Sochi Winter Olympics now is a good time to spend budgets particularly on inventory in US, UK, CA, AU, and Europe.
Some channels which we find perform the best on our SSP are: Sports, Travel, Hobbies & Games, Entertainment, News, Business, Finance, Health, Auto, Technology & Continue reading “Sochi Winter Olympic advertising increase” »
More than 10 Millions will be watching the Super Bowl this Weekend. To seize the momentum, advertisers activate SPECIAL CPM RATES on selected successful US sites from Friday to Monday (EST). It is the best time of Q1 for publishers to increase Continue reading “CPMs go high for Super Bowl Weekend” »
The fastest growing digital advertising platform PixFuture sees its mobile business grow and heavily investing to be a part of this business not only as yield management platform but developer and publisher at the same time. This strategy should help to understand Continue reading “New Mobile Games Division” »